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Lean Strategies in the Aerospace Industry, 2008.
An analysis of ways for aerospace manufacturing companies to overcome the challenges of making lean enterprise strategies.
4,632 words (approx. 18.5 pages), 20 sources, MLA, $ 119.95
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Abstract
This paper provides insights into how aerospace manufacturers are tackling the task of transforming lean production lessons learned into lean enterprise strategies and instituting lasting change at the process level. The paper discusses the steps that aerospace manufacturing companies are taking to overcome the challenges of making lean enterprise strategies become part of their permanent sourcing, manufacturing and fulfillment strategies. The paper also illustrates how measures of supply chain, manufacturing and fulfillment can be effective in measuring the progress of aerospace companies in becoming leaner. The paper contains tables and charts.
Table of Contents:
Abstract
Table of Figures
List of Tables
Defining Lean Best Practices in the Aerospace Industry
Evolution of the Lean Enterprise in Aerospace
Taking a Process-Centric View of Lean Transformation
Roadmap to Lean Best Practices Starts with Business Process Management (BPM) and Business Process Re-engineering (BPR)
Barriers Aerospace Manufacturers Face in Becoming Lean
Measuring Progress towards Being Lean in the Aerospace Industry
Recommendations for Attaining Lean Transformation
Appendices
From the Paper
"Aerospace manufacturers are continually under pressure to reduce costs and increase product quality, while at the same time better aligning their production processes with demand in the form of product and service requirements from customers. This is the essence of their lean manufacturing vision. The pressure to continually increase the return on invested capital (ROIC) while better serving their more demanding customers, and increasingly responding to their unique and often customized product and service requests requires a complete re-alignment of the manufacturing, service, and support processes that encompass a manufacturing operation. To accomplish the strategic objectives of being more customer-centric in both aerospace manufacturing and services processes, being able to respond to the customers' highly specialized needs for products while at the same time making aerospace operations more efficient is at the heart of the lean manufacturing philosophy pervading global manufacturers today. Simply put, lean manufacturing focuses on the elimination of all forms of waste, continuous improvement, and simplification of business processes. Through constant stream of Kaizen (continuous improvement) events, manufacturers systematically attack waste, streamline processes, and improve operational flexibility. Core to the Lean philosophy is the notion that operations and processes have become too complex to be self-correcting in their alignment to the rapidly changing demands of customers (Philip Beaumont 2002). Lean manufacturing supports the simplification of production processes to ensure a higher level of visibility through better metrics of performance and the use of dashboards and key performance indicators and hence control of their operations and processes. Lean's original roots were in the Toyota Production System and focused on improving automotive manufacturing. Lean is firmly rooted in the automotive supply base and similar industrial markets where operating margins are tight and management of working capital is critical to survival. However, as the success of lean has become more widely known, it is being adopted by many industries and is spreading into many other areas of the value chain. For those manufacturers successfully adopting lean, the motives are clear -- provide superior value to the customer while at the same time improve profitability."
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Cockpit Design Considerations, 2008.
An examination of the impact of computer aided design on human factors in aviation safety.
7,588 words (approx. 30.4 pages), 35 sources, APA, $ 166.95
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Abstract
This paper examines the impact of newly integrated computer-aided design (CAD) systems in improving safety factors in the aviation industry by looking at where it can be improved. The paper looks at how CAD has incorporated the human factors principle - that is, the type of people who use the technology - into the design-making process. The paper explains that on the whole, CAD technology is an enormous improvement over older aviation design because it allows designers to visualize situations in three-dimensionality throughout the design process. CAD can provide a very good visualization overview of human interaction with the product (in this case, the pilot user interface of a cockpit). The paper also explains that CAD technology is an excellent tool for designing pilot user interfaces because it saves time and money, and CAD technology is infinitely superior to the research tools that preceded it, because it allows designers to see hypothetical human reactions to environmental stimuli in three dimension. The paper then points out that, CAD is not so intuitive that it can anticipate every conceivable human reaction that might result from a particular situation. The writer believes, therefore, that there remains a need for live testing with actual people.
Table of Contents:
Chapter I: Introduction
Statement of the Problem
Limitations
Definition of Acronyms and Terms
Chapter II: Review of Related Literature
Chapter III: Methodology
Research Design
Survey Model
Chapter IV: Results
Chapter V: Discussion
Chapter VI: Conclusion
Chapter VII: Recommendations
Appended: SPSS Version 11.0 (Student Version) Data Output Files
Excel Spreadsheet Analysis
From the Paper
"Whenever a study examines new technology, there will be some limitations. Today, CAD technology offers the promise of creating cockpit devices that will accommodate pilots of every skill level and idiosyncrasy; although a CAD-based ergonomic analysis program allows for the creation of accurate, 3-D human models, it seems extremely unlikely that any computer program can truly simulate the enormous range of abnormal responses that can be expected of different human beings. Therefore, human subjects are desirable in assessing the effectiveness of different products within the cockpit - and finding an appropriate sample group is not easy. It is extremely difficult to assemble a representative sampling of different pilots (in simulated conditions, of course) with the intent of measuring the capability of CAD in avoiding in-air tragedies."
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The Space Shuttle Columbia Disaster, 2008.
An analysis of the events that led up to the Space Shuttle Columbia disaster and the changes that NASA has implemented to prevent a similar disaster from occurring.
1,431 words (approx. 5.7 pages), 4 sources, APA, $ 47.95
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Abstract
This paper introduces and analyzes the topic of the Space Shuttle Columbia disaster. Specifically, it analyzes the accident that occurred on the morning of February 1, 2003 and discusses the events that led up to its occurrence. The paper then discusses what NASA learned from the Columbia disaster and the changes that it has implemented as a result.
From the Paper
"In conclusion, NASA learned much from the Columbia disaster, and they have implemented new flight techniques and safety checks that help ensure this type of accident does not happen again. However, the Columbia disaster indicates that communication and decision-making at NASA is sometime suspect, and that continues, even today, even though NASA has developed these new safety checks to help make sure disasters like Columbia do not happen again. While the communication techniques NASA officials use may come into question, ultimately, it is recognized that space travel, although we often take it for granted, is inherently dangerous. Astronauts know that, and so do their families. Every time we send another space shuttle into orbit, we face the possibility of disaster, it is that simple. Still, space travel has largely been safe, and it seems that NASA will continue to promote safe space travel into the future."
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Human Resource Management in the Airline Industry, 2008.
A research proposal to study human resource management in the changing business environment of the airline industry.
1,615 words (approx. 6.5 pages), 17 sources, APA, $ 52.95
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Abstract
This paper reviews the changing role of the human resource manager in the airline industry as it relates to employee recruitment, management and evaluation. The report's focuses on how various issues of safety and advancing technology affect the role of the human resource manager as it applies to employees. As both the changing need of the airline industry, along with the effects of politics and business, the airline industry is prone to a rapidly changing employee need. In order to match this changing need, the human resource manager will have to utilize various recruitment, screening, evaluation and management strategies. The proposal specifically analyzes both the problems and potential solutions involved in this field.
Table of Contents:
Abstract
Introduction
Proposed Methods
Reflections
Conclusion
From the Paper
"For example, new technology is even affecting the role of the human resources manager in that many human resource function can now be, in a sense, outsourced to a technological program. Recently computer giant IBM reached an agreement to provide American Airlines with all their human resources services software. The technology is aimed at automating services and complement best practices for the human resources administration. Because of American Airlines large employee base, it saw this opportunity as a chance to strengthen its employee's job satisfaction."
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Innovation & Change Management, 2008.
A study of organizational change at Hattersley Electrics.
3,315 words (approx. 13.3 pages), 18 sources, APA, $ 94.95
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Abstract
The paper takes into account the specificity of an organizational change process in a UK manufacturing corporation and discusses the change process and recommendations. The company analyzed is Hattersley Electrics, whose markets are high tech aerospace and defence industries. The paper, documented with tables, discusses how the department was affected by the recession in the airline industry.
Outline:
Executive Summary
Introduction to the Case Study
Change Situation Diagnosis
Recommendations for Achieving Change
From the Paper
"Armstrong (2006) identified two important types of change: strategic and operational. The operational change refers to the implementation of new systems, procedures, structures and technologies with impact upon the organization and its employees. Strategic change deals with "broad, long-term and organization-wide issues" (Armstrong, 2006, p. 344). Such form of change involves moving to a future state defined in terms of strategic vision and objectives. It also includes such issues as growth, quality, innovation and values concerning people, customers and technology. According to this general frame of thought the change at Hattersley Electrics appears to be operational in essence, since the company is concerned to change manufacturing focus and manufacture new products and involves also an organizational restructuring. However, a strategic change is also desirable in that is more focused on people and organizational culture."
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Human Resource Innovation & Change Management, 2008.
An examination of human resource innovation and change management at Boeing.
3,555 words (approx. 14.2 pages), 20 sources, APA, $ 99.95
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Abstract
The paper discusses the topics of human resource innovation and change management. It provides a background of the Boeing Company and an analysis of the changes that occurred and includes recommendations for an implementation plan. The paper states that the Boeing Company transformed itself as a result of a change in business operations. The paper concludes that as long as the company continues to implement changes, the future of Boeing appears bright, and the company will continue to function as the world leader in aerospace.
Outline:
Introduction
Background of Boeing
Analysis of Human Resource Issues
Ethical Concerns & Employee Motivation
Recommendations for Implementing Change
Conclusion
From the Paper
"As a result of Boeing's defense systems, it has a strong international presence and its' mission consists of leadership and impact in the field of aerospace. This mission is felt internally, regionally, nationally and internationally, in research and service. Boeing's objective is to insure that it remains the Cindustry leader in the 21st century, and it has achieved this objective through a number of mergers and acquisitions. For example, in the 1990's Boeing signed an agreement with the three largest aerospace companies in Japan; Mitsubishi Heavy Industries, Kawasaki Heavy Industries and Fuji Heavy Industries. This aerospace agreement has been crucial to Boeing's long term objectives, because these are Japanese companies. Japan is the country that Boeing buys major assemblies, products and services from, and Japan offers extremely low competitive prices. The three Japanese companies are partners in design, manufacturing, and testing portions of the 777's airframe structure. This long-term objective has assisted the company to save millions of dollars on lower priced competitive goods that are necessary to the company functions. The Japanese companies now play more significant roles in the overall production of the 777's, an objective that continues to grow at Boeing."
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Human Resources Challenges, 2008.
A discussion fo the challenges faced by the human resources managers in the airline industry.
1,087 words (approx. 4.3 pages), 6 sources, APA, $ 37.95
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Abstract
This paper examines the ever changing challenges presented to the human resources managers in the airline industries. The paper looks at how the human resources manager in an airline industry has the challenge of staffing for this ever-changing need. The paper then explains that because the airline's needs are in a constant state of flux, the first step the human resources manager must take is to establish a system that allows for a regular evaluation of the need and then recruit based on the evaluated need. The paper also points out that the three main issues that a human resources manager will face in the industry is the increase in the amount of outsourced jobs, recruiting personnel who are qualified to handle the increased level of technology involved in the industry, and to be able to successfully handle employee disputes and possible strikes or other union-based actions.
From the Paper
"As the human resources manager in this volatile industry, it is imperative that one prepare for the worse. To do this, the human resources manager must start by developing a in-depth and comprehensive employee contracting plan, especially in areas where unions are involved. The human relations manager must have a strategic plan as to what they can and cannot afford. This strategic plan must be developed based on a through evaluation of what risks the airline runs of a work stoppage for each of the contractual terms. (Shaw, 2004)."
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Elasticity of Air Travel Demand, 2008.
An exploration of the elasticity of air travel demand in the United States.
2,223 words (approx. 8.9 pages), 6 sources, APA, $ 69.95
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Abstract
The paper attempts to identify the economic and industry specific aspects of varying elasticities of demand for air travel in the United States. The paper explores the consumer's demand in accordance with the recent price increase trends in air travel. The paper then proposes a research study to better measure demand for air travel in the U.S. airline industry.
Outline:
Summary and Introduction
Air Travel Demand Elasticity Ratios
Literature Review
Methods for Measuring Demand for Air Travel in the U.S.
From the Paper
"The concept of elasticity involves the considerations for the occurring trends with consumer demand for a product, good or service that is increasing in price (Moffatt, 2005). As history has shown, when the price of a good or service climbs, the consumers resulting demand will decrease.
"Often, the consumer may begin purchasing less, taking advantage of similar goods or services of a competitor or withdraw entirely from the good or service that is increasing in price. To the degree to which demand decreases while product or service prices climb, the higher the price elasticity of demand. The price elasticity of demand is used to measure the exact economic scale of the correlation between the variances in the degree of demand for a good or service and the changes to their price."
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Southwest Airlines, 2008.
An analysis of the operations, growth, employee, and human resources and marketing strategies of Southwest Airlines.
1,306 words (approx. 5.2 pages), 4 sources, MLA, $ 44.95
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Abstract
This paper discusses the operations strategies of Southwest Airlines. It also looks at the growth strategy and employee strategy of the company, as well as the human resources (HR) strategy and marketing strategy that the company employs. The paper specifically focuses on the successes of Southwest Airlines and the track that it is going to take in the future.
From the Paper
"With the new challenging business environment characteristics, the company is seeking new ways to become more profitable on the market. One of the experiments it committed to was the assigned seats strategy. As previously mentioned, the company had successfully used the no-seat assignation strategy for all its history. The question that was being asked at this time was whether or not the company could save on the benefits coming from seat assignation, such as the capacity to speed up the boarding process and thus lower the time spent by the Southwest aircrafts at airports gates and overall costs. This was also in-line with its strategy of customers first, as the no-assignation policy was generally the number 1 complaint from the clients."
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Airline Demand Analysis, 2008.
This paper explores airlines' utilization of economic factors in yield management.
1,048 words (approx. 4.2 pages), 4 sources, APA, $ 36.95
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Abstract
The paper examines how United Airlines and American Airlines employ strategies of yield management. The paper notes the central role of economic factors in the overall productivity and operatives within the airline industry and shows how these factors are highly susceptible to the specifics of travelers.
Outline:
Introduction
Yield Management
Methods of Operation Directives
Market
Players
Closing
From the Paper
"The airline industry is saturated with different techniques for capitalizing on economical conditions, which are subject to various components. Each sector within the airline industry is constantly refining their yield management productivity. Among these are the traditional carriers that operate in accordance to economical factors, modifying practices in order to achieve the highest level of profitability. The modifications of their practices are subject to the degree of changes that are implemented through pricing and adjustment to capacity. "
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Unmanned Aerial Vehicles (Uav) in Reconnaissance, 2008.
A review of the uses and applications of unmanned aerial vehicles (UAV) in reconnaissance.
1,639 words (approx. 6.6 pages), 9 sources, APA, $ 53.95
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Abstract
The paper defines unmanned aerial vehicles (UAV) and explains what they are. The advantages of UAVs are clearly discussed and elucidated by the paper. The paper asserts that the research in the paper, demonstrates valid and significant uses for the unmanned aerial vehicle, including urban applications relating to security and safety. The paper concludes that full utilization of unmanned aerial vehicles in reconnaissance would save the lives of servicemen.
Outline:
Introduction
Casualty Factor
Tactical Reconnaissance in Urban Environments
Biological and Chemical Sensor Transport
The Goal and the Vision in Tactical Reconnaissance
Summary and Conclusion
From the Paper
"Another use that shows promise for the UAV is in the carrying of sensory devices especially biological sensors. Since the battlefield is a situation that has a high likelihood chemical or biological exposure and UAV transport of these types of sensory detection devices ultimately are very likely to prove very efficient and effective in achieving health-related goals. (Shepherd, 2003) Reports are rife with soldiers exposure to uranium other chemical exposures in the Persian Gulf. Urban situations requiring sensors for safety are related as well. The "Review of the U.S. Army's Health Risk Assessments for Oral Exposure to Six Chemical-Warfare Agents" published by the Board on Environmental Studies and Toxicology states that the U.S. Army is: "...under a congressional mandate and the Chemical Weapons Convention of January 1993 to destroy its entire stockpile of chemical munitions. In addition to stockpiled munitions, nonstockpile chemical materiel (NSCM) has been identified for destruction. NSCM includes a host of lethal wastes from past disposal efforts, unserviceable munitions, chemically contaminated containers, chemical-production facilities, newly located chemical munitions, known sites containing substantial quantities of buried chemical weapons and wastes, and binary weapons and components. There are eight stockpile sites located in the continental United States and one on an island in the Pacific Ocean, and 82 NSCM locations have been identified. There are concerns, based on storage and past disposal practices, about soil and groundwater contamination at those sites. Six of the most commonly found chemical-warfare agents at stockpile and NSCM sites are the nerve agents GA, GB, GD, and VX and the vesicating (blistering) agents sulfur mustard and lewisite." (1999) The use of the unmanned aerial vehicle in the cleanup initiative for the military may be ensured more safely through use of UAV in monitoring these efforts of handling and transporting, destroying or other means applied in elimination of these materials. The use of the UAV in all tasks that could be handled remotely or autonomously promises to save lives but as well promises to reduce health care costs for the military and civilian populations and ultimately for the country at large. "
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Tactical Reconnaissance, 2008.
This work is a nine page comparative paper on the topic of unmanned aerial vehicles (UAV) versus manned aircraft in Tactical Reconnaissance.
1,840 words (approx. 7.4 pages), 20 sources, MLA, $ 59.95
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Abstract
This paper compares the use of unmanned arial vehicles (UAV) versus the use of manned aircraft in military observation tactics. The paper asserts that while there are limitations in the use of the UAVs and MAVs, as technologies in this area mature the limitations that are seen in today's craft will be replaced with new applications and technologies making these crafts even more viable for use than in the present. The number one advantage of these aircrafts is the fact that lives will be saved in the tactical reconnaissance mission phases of warfare. Savings will also be seen in the cost associated with reconnaissance missions in terms of fuel, costs of the aircraft, and the other savings of support for these aircraft.
Outline:
Objective
Introduction
Review of the Literature
Findings of the Research
From the Paper
"The application that is most important in use of the UAV is clearly the avoidance of human beings in flight during reconnaissance missions better handled by unmanned vehicles. The goals set out by the DAPO development program in terms of 'airborne communications node reconnaissance applications were stated by DAPO to be: (1) reachback to exploitations resources in the continental United States; and (2) direct dissemination to warfighter. (DAPO, 1998) DAPO states that the Information Workgroup Elements of the Global ISR Exchange includes the elements as follows:
(1) Information Consumers;
(2) Reconnaissance/Surveillance Product and Service Information Procedures;
(3) Value-added resellers;
(4) Information Brokers; and
(5) Exchange Regulators. (DAPO, 1998)
"Exchange regulators will be those responsible for establishment and enforcement of rules and regulations for operation and use of the global ISR information exchange."
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Boeing: An Analysis, 2008.
This paper presents an analysis of the Boeing company.
1,823 words (approx. 7.3 pages), 5 sources, MLA, $ 58.95
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Abstract
This paper presents a detailed business analysis of Boeing Incorporated. The writer explores the history of the company, performs a SWOT analysis and discusses various strategies that the company uses, and could use in the future.
Outline:
Introduction
History
SWOT
The External Environment
Evaluation of the SWOT Analysis
Corporate-Level Strategy
Business-Level Strategy
Structure and Control Systems
Recommendations
From the Paper
"The strengths of Boeing include the fact that it is the largest in the industry which provides it with the workforce and design team to maintain current production while at the same time working to develop new and innovative products. Another of its strengths is its dedication to quality and its long standing relationship with the federal government and the United States military forces which provide it with high paying government contracts on a regular basis. Another strength of the Boeing team is its product development area. The product development is an ongoing process and because it has always been a leader in this field it continues to realize success in that area."
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Exploring Space: Is It Too Expensive?, 2008.
This paper looks at the benefits vis-a-vis the financial burden posed by the United States' space program.
1,033 words (approx. 4.1 pages), 6 sources, MLA, $ 36.95
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Abstract
The paper discusses how the United States' space program is a heavy financial burden on the economy and on taxpayers' money. The paper looks at the perceived benefits of exploring space and concludes that the program should only be continued if the costs can be reduced.
Outline:
The Pros and Cons of the Space Program
The United States Deficit and Its Growth
If the Cost of Space Exploration Could be Reduced, it May be Worthwhile
Conclusion
From the Paper
"The desire to explore space was fueled by the "Cold War" between the USSR and the United States. In the 1940s the very real fear existed that the USSR would use its atomic bombs to attack the U.S., therefore, the race was on to determine how to spy on the enemy through a covert, anonymous method. A Navy balloon project was launched in the 1950s equipped with a "1,400-pound camera package, so that it could take aerial photographs, while floating over the Soviet Union" (Rentmeester 40). Meanwhile, in 1957, the Soviets launched the first satellite into space, Sputnik, and the U.S. followed with a reconnaissance package that replaced the bulky camera on the balloon to a highly developed optics system and a satellite to place it on (Rentmeester 41). Therefore, the space race began, and ultimately the United States became the first nation to place a man on the moon in 1969 (Washington Times D04)."
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Military Studies: Airpower Theory, 2008.
This paper is a military study of air power theory developed by William Mitchell and Giulio Douhet.
1,564 words (approx. 6.3 pages), 5 sources, APA, $ 51.95
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Abstract
This paper analyzes the superiority of air power that had evolved from the military of William Mitchell and Giulio Douhet. In the author's view, by understanding the balance of naval and air power in these theories, Mitchell provides the most comprehensive theory that uses air power as a separate, but unified naval approach to modern warfare. By also analyzing the limited naval strategies of Julian Corbett and A. T. Mahan, the author states that one can realize that Mitchell's theory of air power in conjunction with a strong navy is the ideal approach to an effective military force.
From the Paper
"In World War II, the integration of the navy and the air force during the Pacific arena of fighting was extremely important due to the nature of air dominance that was needed to move the navy about so that they could drop soldiers onto the land. This initiative was part of Mitchell's understanding of a cooperative balance (Mitchell's desire to separate, but not to isolate the different sectors of the military) between navy and air power (Jones 2004, 24) that would help create scenarios where the enemy would have to build a greater air force in order to deal with heavy bombing on their land forces if they did not. By taking Douhet's theories on air power through bombing techniques, it became essential for militaries to build far more aggressive and efficient ways to dominate the skies. Mitchell was essential able to begin processing the way that air power would have to be the dominant strategy to help understand why and how wars of the future would be fought."
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Southwest Airlines' Fuel Policy, 2008.
A look at Laura Wright's fuel price hedging program that has ensured financial growth at Southwest Airlines.
1,172 words (approx. 4.7 pages), 3 sources, APA, $ 40.95
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Abstract
The paper shows how Laura Wright, Senior Vice President and CFO at Southwest Airlines, has impacted the Southwest company significantly through her promotion of the fuel price hedging policy. The paper explains that this policy allowed Southwest to focus on its passengers and support their needs, with fuel prices locked in and fuel hedging contracts with fuel providers in place. The paper reveals that this policy has resulted in Southwest demonstrating consistent profits while other airlines entered bankruptcy.
From the Paper
"Laura Wright is Senior Vice President and CFO at Southwest Airlines, with her office based in Dallas, Texas. In this position Wright is responsible for all financial factors affecting the company, with an added focus on "accounting, investor relations, treasury/tax, fleet planning, insurance, and Employee compensation and benefits" ("Officer", 2007, sec. 1). Wright began her association with Southwest in 1990 and has progressively proven her value to the company through such positions as Director of Corporate Taxation, Assistant Treasurer and Vice President Finance and Treasurer ("Officer", 2007, sec. 1)."
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Lufthansa: A Case Study, 2008.
A case study of the German Lufthansa airline.
1,237 words (approx. 4.9 pages), 4 sources, MLA, $ 42.95
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Abstract
The paper discusses Lufthansa's corporate restructuring in the early 1990s that has enabled the company to respond to crises ever since. The paper provides a SWOT analysis of the Lufthansa company and discusses the company's commitment to long-term strategic cost reductions, streamlining operations and management and a reliance on alliances. The paper concludes by revealing the company's competitive advantage and growing strength.
Outline:
Introduction and History
SWOT Analysis
External Environment
Conclusion
From the Paper
"In 1992, the German state owned, unprofitable airline Lufthansa was facing bankruptcy. Under the leadership of Heinz Ruhnau in the 1980's, the airline has increased its fleet from 120 to 275 planes. The gulf War and the recession meant the company had too much capacity to be effective. When ]iirgen Weber's became CEO in the early 1990's, he faced the challenges including privatization, and cost cutting measures to allow the company to remain competitive in a changing marketplace. Under Weber's leadership, the company responded swiftly, and the subsequent corporate restructuring allowed for a swift response to avert crisis and a commitment to economization that has enabled the company to respond to crisis ever since."
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Threats to Southwest Airlines, 2008.
An analysis of the threats to Southwest Airlines and ways to combat those threats.
961 words (approx. 3.8 pages), 4 sources, MLA, $ 34.95
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Abstract
This paper discusses threats to the airline industry as a whole and to Southwest Airlines in particular. It analyzes the reasons for the threats and discusses how Southwest Airlines can combat those threats. The paper then looks at the increased opportunities that exist for Southwest Airlines, particularly due to technological advancements in the industry.
Table of Contents:
Introduction
Rising Fuel Prices: How Southwest Airlines can Use Technology to Lower Production Costs
From the Paper
"In conclusion, Southwest Airlines is within an industry that is now facing a significant amount of threats - some are economic, and some are structural. Fuel prices happens to be an issue that is in both areas, hence it is not easily rectified, however, technological advancements provide the necessary prerequisite to deal with this problem in a rather efficient way, by providing the necessary tools, to increase supply and simultaneous use less fuel, which lowers the input cost. Southwest Airlines has a successful model that uses a low pricing mechanism to retain and attract customers. Increasing fuel costs is a threat to this model, as such there has to be a remedy in place to alleviate the negative externalities associated with this. The use of technology is the optimal recommendation, with added benefits in other areas, which will help Southwest Airlines to regain efficiency."
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Southwest Airlines and Strategic Alliances, 2008.
A discussion of Southwest Airlines and its organizational weaknesses, especially its lack of strategic alliances.
960 words (approx. 3.8 pages), 4 sources, MLA, $ 34.95
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Abstract
This paper examines Southwest Airlines' many identified weaknesses, such as poor short-term liquidity, lack of strategic alliances, and declining revenue yields. The paper asserts that it is imperative that the firm forms more strategic alliances, especially in the airline industries. The paper contends that the advantage of this is that the Southwest Airlines will then have a larger market share and, when collusion takes place, it is tantamount to acting like a monopoly, resulting in more profits in both the long and short run for the airline. The paper also suggests that the firm incorporate technology in its operations. To summarize, the paper suggests that both strategic alliances and the implementation of recommended technology will improve the business.
Outline:
Introduction
Incorporating Technology in its Operations: Increasing Strategic Alliances for Southwest
Benefits from Technology for Southwest Airlines
Conclusion
From the Paper
"Southwest Airlines can incorporate this aspect of operations by using its exceptional profit margin to gain acquire more cost efficient and technologically advanced assets. The Airbus 380 landed in Los Angeles International Airport which is one of the biggest and cost efficient jets, Southwest Airlines should be at the forefront in debuting improvements in technology like this one to leverage alliances and increase the choices for consumers. Southwest currently uses Boeing 737s because it does smaller frequent flights from city to city. However increased technology can be achieved with upgrades to the current fleet or an introduction of fixed assets."
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