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Human Resource Management in the Airline Industry, 2008.
This paper discusses effective human resource management in the airline industry, including employee recruitment, management and evaluation.
12,341 words (approx. 49.4 pages), 22 sources, APA, $ 237.95
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Abstract
The world we live in is constantly faced with new challenges it must overcome in order to survive; and the business world is no exception. A wide array of changes have affected industrial activities and have forced companies to develop and more importantly, to become increasingly adaptable to all forces of micro and macro nature. A most relevant modification within the business sector is represented by the approach to the human resource. If only a few decades ago, the personnel were perceived as the force operating the machines, today, they represent the company's most valuable assets, its core competency and its means of achieving organizational goals. The management of the human resource currently constitutes a vital issue within corporations, moreover for the companies activating in the service field, where the quality of the interactions with the customers is crucial for the successful continual of the business activity. Airline companies place increased emphasis on the human resource strategies and policies and have integrated them in the company's values. This research paper presents the most relevant human resource management practices as revealed by numerous academicians and specialized economists. Furthermore, two airlines companies are discussed while presenting the means in which they understand, develop and implement human resource strategies and policies.
Outline:
Executive summary
1. Introduction
2. Human Resource Management Practices
2.1 Relevant Concepts of HRM
2.2 Planning and Recruiting
2.2.1 Recruiting the personnel
2.2.2 Sources of recruitment
2.3 Organizing the Human Resource
2.3.1 Job Design
2.3.2 Working Conditions
2.3.3 Flexible Schedules
2.4 Developing and Training the Human Resource
2.4.1 Training and Development
2.4.2 Motivating the Human Resource
2.5 Evaluating and Remunerating the Personnel
2.6 Employee Relations
2.6.1 Communications
2.6.2 Collective Bargaining
3. Human Resource Management within Airline Companies
3.1 HRM Particularities in Airline Companies
3.1.1 Globalization and Market Liberalization
3.1.2 Technological Developments
3.2 Measuring Job Satisfaction of Airline Passenger Service Staff
3.3 Airline Employees and Airline Disasters
3.4 The Human Resource at British Airways
3.5 The Human Resource at Air Canada
4. Conclusions and Recommendations
5. Reflections
6. References
From the Paper
"The human resource strategies designed and implemented by the company's management are expected to retrieve two finalities. The company first expects to better satisfy the needs of its employees. Secondly, the management hopes that through the implementation of the HR practices and alternatively an increased job satisfaction, employees' performances will increase and this will generate a superior quality of the airline services offered by the organization.
"But in order to reach the desired status of increased market share, profits and increased interest from investors, due to a high quality of their services, managers must first measure the level of satisfaction of each employee. Ruth Taylor, the Academic Area Head for the Services and Tourism Management program at Curtin University, Western Australia, has long studied and analyzed the level of job satisfaction felt by airline employees as well as the measurements used by managements."
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Hospitality Industry Marketing, 2008.
A discussion on customer satisfaction and loyalty in the service industry.
2,506 words (approx. 10.0 pages), 8 sources, MLA, $ 76.95
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Abstract
The paper discusses the service industry, noting that profitability and viability are primary concerns among today's service markets. The paper states that service-oriented firms in today's market have to work in a competitive industry, one where the viability of a firm is contingent on the loyal influx of clients. The paper concludes that the secret to success is a firm's ability to recognize what their client wants, rather than providing general benefits to customers.
From the Paper
"There are more opportunities now than ever before for firms to retain quality and loyal customers Ganesh, Arnold and Reynolds (2000). The secret to success is a firm's ability to recognize what their client or customer base wants, rather than providing general benefits to customers. Because the world of technology has "globalized" the marketplace, and more so than ever before consumers are technology oriented, any hospitality service should look at their knowledgeable customer base and determine what motivates them to use their services and recommend their services to others."
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Management Theory, 2008.
This paper examines the key strategies organizations must adopt to enable and sustain agility on a global scale.
1,879 words (approx. 7.5 pages), 8 sources, APA, $ 60.95
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Abstract
The paper discusses managing for optimal performance, capitalizing on power taxonomies to enable and sustain change and the critical need for trust. The paper explains that these three elements must be considered as foundational areas of management theories for meeting the challenges of leading an organization in the 21st century.
Outline:
Synopsis
Managing for Optimal Performance
Capitalizing on Organizational Power Topologies for Higher Effectiveness
Sustaining and Solidifying Trust
Summary
From the Paper
"Given the increasingly turbulent and competitive nature of many industries including property and construction management, the need is greater than ever for understanding management constructs, theories and strategies that can increase the likelihood of strategic change being accomplished. No longer is a hierarchical model of management relevant; the need today is for agile organizations that can quickly react and capitalize on changing conditions. Underscoring the pervasive need for understanding organizational management principles is the ability to keep an organization lean, focused and agile. The management theories as discussed in this course are the essential elements of an organizational foundation that supports agility and responsiveness."
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McDonald's in Russia, 2008.
This paper describes McDonalds' entry into the Russian fast food market.
2,496 words (approx. 10.0 pages), 7 sources, APA, $ 75.95
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Abstract
This paper looks at how McDonalds, the fast food company, penetrated the Russian market in January 1990, and was met with great success, contributing to the country's economic growth and development. The paper sets out the entire marketing plan including cash flow projections up until 2011.
Outline:
Business Owners and Product/Service
Mission Statement
Company Structure
Target Market
Current Opportunity
Projections of Business Future
Market Analysis
Competitive Analysis
Demographics and Target Market
Entry Barriers
Marketing Strategy
Sales Strategy
Promotion
Pricing Strategy
Web Strategy
Differentiation
Operations Plan
Financial Plan
Cash Flow Projections
Funding Resources
From the Paper
"McDonald's was founded in 1940 in California by brothers Dick and Mac McDonald and it has expanded to numerous countries along the years, managing to become the American icon of globalization. They penetrated the Russian market in January 1990, soon after the collapse of the Soviet regime and the facility in the Pushkin Square is still the busiest McDonald's restaurant in the world (The New York Times, 2003). Not only was the corporation met with great success, it also significantly contributed to the economic growth and development. "McDonald's Russia has been named Best Employer in Russia for 2006 in recognition of its social responsibility, particularly in the area of employment." (McDonald's Website, 2007)
The corporation is both praised and criticized across the globe. McDonald's stocks are traded on the New York Stock Exchange at a price of $57.46 per share. (McDonalds Website, 2007)"
"
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Faculty Recruitment in Community Colleges, 2008.
This paper looks at methods of recruiting teachers for community colleges.
853 words (approx. 3.4 pages), 25 sources, APA, $ 30.95
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Abstract
The paper addresses strategies to use to attract and retain high-skill employees in a community college. The paper suggests that if community college administrators pay attention to the basics of marketing, recruiting and retention, they can increase their chances of attracting and keep good candidates once they join the faculty.
Outline:
Types of Employees Being Recruited
Constraints
Current Levels of Dissatisfaction
Recruitment Strategies
Management
Conclusion
From the Paper
"The traditional methods of recruiting teachers, such as tenure and pension benefits, have eroded significantly over time (Holt, 2002). For this reason, employees are finding that private-sector positions offer similar benefits to those offered by community colleges. Budget restraints at the community college level have made it difficult for community colleges to compete for teaching talent with better-funded private and public 4-year institutions (Baker, 1994). Thus salary cannot be competitive with those institutions, and other enticements must be found to find and hire the appropriate employees (SantibaNez, 2004)."
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Risk Assessment Standards - SAS Changes, 2008.
An analysis of new risk assessment standards in auditing.
3,042 words (approx. 12.2 pages), 10 sources, APA, $ 89.95
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Abstract
This paper analyzes the effect the new risk assessment standards (SAS 104-111) will have on upcoming audits. The paper explains that the standards were put in place by the AICPA Auditing board to enhance audit quality and are to take place for all audits for a period that begins after December 15, 2006. The paper also points out that these standards will affect the way audits are conducted and will place a larger focus on areas considered riskiest and most susceptible to financial statement misstatement. The paper then evaluates why these changes were made, what these changes are, the impact these changes will have on audit firms, audit clients, and all the way audits will change including fees, scheduling and test works. In conclusion, the paper establishes that these standards have a large impact on how audits are conducted and how these standards will try to make audits more efficient and financial misstatements less common.
Table of Contents:
Introduction
Literature Review
Why What and How of SAS 104-111
How to Manage Effects of New Standards
Discussion
Final Comments
From the Paper
"The fall season has often been the slow part of the year for auditors and audit clients with financial statements and tax returns out of the way, but this year has been different mainly due to the implementation of the Risk Assessment Standards SAS 104-111. The main change due to these standards is that companies no longer have to simply gain an understanding of internal controls of significant transaction classes, but now have to evaluate internal controls and create custom programs based on these evaluations to test these significant areas. This has resulted in firms calling clients and telling them that their fees may increase by 30 percent compared to years previous. This has also resulted in more preliminary work on audits being done during the planning phase of the audit. The way audits are completed will likely never be the same because of these standards."
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Conflict Management, 2008.
This paper explores conflict and conflict management strategies.
1,466 words (approx. 5.9 pages), 5 sources, APA, $ 48.95
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Abstract
The paper discusses the essence of conflict and how it can be constructive and healthy. The paper looks at conflict management and presents conflict analysis exercises and options for mitigating and/or solving conflicts. The paper discusses negotiation techniques and how to identify obstacles to conflict resolution.
Outline:
Abstract
What is Conflict
The Ingredients of Conflict
Health Conflict
Managing Conflict
Conflict Management Strategies
Conflict Analysis Exercises
Conclusion
From the Paper
"Components of conflict may come in the form of needs wherein ones need is not the same as others or could not be accommodated hence; feeling disgruntled against those not giving in to the need becomes apparent. A good example would be a teenage kid wanting - or for him "needing" - a new pair of designer jeans and the parents said no because it is too expensive. The teenager will end up resenting his parents because his needs were not given. It is often said that: "Perception is reality" and one's outlook when different from another and each person has strong opinions against each other's perceptions, will turn out into heated argument as to who is right or wrong."
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Foreign Direct Investments in Nigeria, 2008.
An analysis of the determinants of foreign direct investments into the telecommunications industry in Nigeria.
2,552 words (approx. 10.2 pages), 23 sources, APA, $ 77.95
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Abstract
This paper provides a literature review discussing the determinants of foreign direct investments into third world countries. It specifically analyzes the investment of the telecommunication industry in Nigeria. The paper then provides a research proposal into the issue and discusses the methodology for the study. The paper contains graphs and tables.
Table of Contents:
Review of the Related Literature
Infrastructural Development in Nigeria and Foreign Direct Investment
Methodology
From the Paper
"The qualitative data derived from the interviews and the qualitative and quantitative data concerning foreign direct investment in Nigeria derived from the literature review are synthesized in the concluding chapter, together with a summary of the research, salient findings and recommendations for policymakers at all levels in Nigeria today. This approach is also congruent with Mambula's study approach which included a detailed overview of survey results in terms of a general profile and a model of Nigerian small firms as well as semi-structured interviews with industry professionals based on open-ended, flexible questionnaires as well as a series of structured interviews that were conducted with several groups of people interested or involved with the small business sector in Nigeria. According to this author, "The idea behind this was to obtain cross-referencing data and some independent confirmation of data, as well as a range of opinions" (Mambula, 2002, p. 59). Summaries of the interviews with industry professionals are provided in Chapter 4 below, together with particularly salient verbatim excerpts from representative interviews."
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Valpak, 2008.
This paper examines how Cox Media's Valpak fits into a broader marketing campaign.
1,369 words (approx. 5.5 pages), 4 sources, APA, $ 45.95
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Abstract
The paper analyzes the Valpak value proposition and how it can be used in a campaign and suggests how effective it can be in driving customer demand. The paper also discusses which products or marketing messages lend themselves particularly well to Valpak's unique selling proposition (USP) and which products or services are less likely to benefit from Valpak.
Outline:
Introduction
Valpak's Media
Valpak's USP
Incorporating Valpak's Advertising into a Marketing Program
Local Retailers
National Advertisers Using Valpak
Conclusion
From the Paper
"Valpak is a division of Cox Media, which was founded by Terry Loebel in 1968 as a way to market for local businesses in Clearwater, Florida through the local newspaper. Valpak started active franchising of its concept by 1981, led by a former salesperson from a Virginia operation (Valpak). Valpak was acquired by Cox Media in 1991; Cox is a multimedia advertising and media (radio, TV) company which offers a wide variety of direct and broadcasting media to marketers."
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Dell and Toshiba's Organizational Strategy, 2008.
This paper looks at how Dell Computers and Toshiba have successfully deviated from standard business practices.
1,024 words (approx. 4.1 pages), 7 sources, MLA, $ 36.95
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Abstract
The paper discusses how both Dell and Toshiba have used organizational learning to break the mold and dominate different facets of their industry. The paper explains how Dell developed a unique strategic model of responsiveness and cheap customized solutions. The paper then looks at how Toshiba pursued an expansive strategy of openness with distributors and manufactures that has been breaking the mold of traditional Japanese success for technology firms.
From the Paper
"Since its conception, Dell Computers has deployed one of the most unique strategies of structuring its operations of any modern computer company. Dell was an early mover in the new field of adopting innovative strategies into its corporate framework, and using organizational learning to become a competitor in an industry dominated by giants. When Dell began in 1985, traditional companies like Toshiba followed the conventional plan of having a large inventory, strong relationships with traditional retailers, and selling inventory through retailers so the item would be available for purchase immediately. However, as a new company, Dell Computer lacked the capital to have an equally large inventory and an established reputation to attract distributors willing to invest in a large Dell inventory (Mitchell, 2007)."
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Employee Morale in an Uncertain Environment, 2008.
A complete research project to identify the primary factors that affect employee moral during downsizing and organizational change.
23,915 words (approx. 95.7 pages), 44 sources, APA, $ 249.95
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Abstract
This paper explains that Johnson Control Interiors is experiencing significant organizational change, which is directly affecting many of the processes that occur within the company. The research investigates current trends in workforce management through the experience of this company. The author addresses issues directly related to morale, job insecurity, organizational feelings and commitment. In addition to reporting the results, the paper reviews related literature and discuses research methodology.
Table of Contents:
Introduction
Abstract
Introduction
Problem Statement
Nature of the Study
Research Questions and Hypotheses
Research Objectives
Purpose of the Study
Theoretical Base
Terms and Definitions
Assumptions, Limitations, Scope, and Delimitations
Significance of the Study
Transition Statement
Literature Review
Introduction
Introduction
Review of Theoretical Basis in the Literature
Relationship of the Study to Previous Research
Literature Pertaining to the Rationale of the Study
Literature Relevant to Chosen Methodology
Literature Related to the Issues of Inquiry
Summary of Literature Review
Methodology
Introduction
Research Design and Approach
Role of the Researcher
Context of the Study
Setting and Sample
Data Collection
Data Analysis
Results
Generation of Results
Methods Used to Track Results
Findings/Results
Non-Conforming Cases/Data
Patterns, Relationships and Themes
Evidence of Quality
Discussion and Conclusion
Overview
Interpretation of Findings
Implications and Conclusion
From the Paper
"Previous research has suggested some conclusions about the significance of a survey-based study used to probe management and issues surrounding downsizing, poor morale, change in the organizational environment, and job insecurity. The reality is that no amount of original research occurs in an academic vacuum. These previous studies contributed to this study by delineating known areas of questioning, as well as emphasizing the importance of the issues and providing outlined research and results."
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E-Commerce, 2008.
This paper provides an overview and analysis of e-commerce.
2,994 words (approx. 12.0 pages), 9 sources, APA, $ 88.95
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Abstract
This article takes a practical approach to the world of e-commerce. It is meant to give the reader a comprehensive introduction to the unique requirements of operating an e-commerce-based business. It begins with an introduction, defining what an e-commerce business is and how it differs from a regular business venture. From here the paper analyzes the practicalities of operating an e-commerce venture, specifically focusing on the electronic side of business and business-to-business practices, particularly as they relate to such legal issues as jurisdiction and contract law. Next, the paper turns towards risk management, especially as it relates to the legal requirements for privacy protection and security. From here an overview of the various approaches to providing privacy protection and security is provided. Finally, the paper concludes with an overview of e-marketing techniques, using search engine marketing as its main example.
Table of Contents
Abstract
Table of Contents
Introduction
The Unique Legal Concerns Effecting E-Commerce
Privacy, Security and E-Commerce
E-Commerce Marketing
Conclusion
Bibliography
From the Paper
"Electronic commerce, or e-Commerce can be defined as the buying and selling of products or services over such electronic systems as the Internet. As such electronic systems have grown in popularity and capabilities over the past decades, so has the level of e-commerce that occurs. E-commerce covers a wide array of electronic transactions, including electronic funds transfers, sales, supply chain management, Internet marketing, online transaction processing, electronic data interchange, automated inventory management systems and automated data collection systems, just to name a few.
"Conducting successful e-commerce is more often associated with operating a competent business system more so than it is with the product or service being sold electronically. Examples of key components of a successful e-commerce venture include: a strong management team, post-sales services, a succinct business structure, sound and secure network infrastructure and technology and a well-designed and operational website."
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Toyota Motor Corporation, 2008.
A comprehensive financial analysis of the Toyota Motor Corporation.
2,948 words (approx. 11.8 pages), 12 sources, MLA, $ 87.95
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Abstract
The paper analyzes Toyota's sales growth, stock performance and growth rate. The paper examines the risks that may affect Toyota's financial outcome and lists the company's discount rates for 2005, 2006 and 2007. The paper also looks at current investment projects and calculates the company's actual market value.
Outline:
Company Description
Sales Analysis
Stock Performance
Performance Analysis
Growth Rate
Risks
Discount Rate
Current Investment Projects
Toyota's Market Value
From the Paper
"Toyota is the largest automobile manufacturer in Japan. The company's popularity is significantly increasing in both Europe and America generally due to a set of core competencies and sustainable comparative advantages. In this order of ideas, the Toyota cars can be purchased for lower prices than American cars, such as Ford or Chrysler. Toyota uses high technologies to manufacture their automobiles, possesses skilled and qualified personnel and operates in a continuously developing and growing market. Aside from the production and selling of cars (the automotive business), Toyota also engages in financial operations which aid customers finance their purchase or lease of cars, as well as other operations, such as providing intelligent transport systems, IT systems integrated in the cars, transportation infrastructure and logistics systems."
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Diversity, Morale and Job Satisfaction, 2008.
A proposal to explore the impact of managing diversity on the morale and job satisfaction of employees in the manufacturing environment.
1,420 words (approx. 5.7 pages), 11 sources, APA, $ 47.95
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Abstract
The paper presents a research proposal that will explore how diversity issues within the Hydraulogic company affect morale and job satisfaction. The research includes a survey for employees (appended to the paper) that will be utilized in order to resolve the diversity-related issues within the department. The paper describes the methodology that will be used.
Outline:
Introduction
Background of the Problem
Hypothesis and Research Questions
Methodology
From the Paper
"Cultural diversity is one of the most underutilized resources in the work force. Diversity brings new ways of viewing old patterns and problems (Mccaughey & Bruning, 2005). It brings a wealth of ideas and creativity to teams (Neff, 2002). Diversity is now considered a resource that can be used to gain a competitive advantage (Hansen & Smith, 2002). However, diversity is not an automatic winner. If the manager is not aware of how to properly manage and tap into the diversity within the work environment, diversity can be a source of conflict that tears the team apart. Managers must recognize diversity as the asset that it is. They must then take steps to maximize its benefits and avoid the conflict that can arise (Kirby, & Harter, 2003)"
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Case Study: Paranoia at Work, 2008.
A case study of a classical situation caused by inappropriately handling organizational communication.
1,200 words (approx. 4.8 pages), 3 sources, APA, $ 41.95
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Abstract
This paper describes an organizational communication problem in which there is a lack of adequate two-way communication between the manager and the employees during a move to another building. The author indicates that these problem was caused by an apparent breach of the so-called psychological contract and by the low importance, which is assigned to organizational communication by the manager in charge. The paper recommends that the best possible solution would be for the paranoid employee to have an open talk with his manager and ask for a clear redefinition of his position within the organization.
Table of Contents:
Describing the Situation
Identifying the Problem
Analyzing the Problem
Alternative Solutions and Recommendations
From the Paper
"Thus, the 18 employees from the sales office are moved from one premise to another without being told the reason of this change. Moreover, the manager in charge arranges the desks of the targeted staff in a way that arouses suspicions. Hence, 15 of the employees are placed on one side of the "battlefield" while the other 3 are seated across the aisle. Employees know that the main reason for such placement is the fact that two members of the latter group are going to be transferred to the factory floor. Yet, nobody (and particularly the manager) thinks of the third member who is neither junior nor willing to move to the factory."
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Conflicting Interests, 2008.
A look at how conflicts of interest affect the decision-making process in organizations.
4,441 words (approx. 17.8 pages), 10 sources, APA, $ 116.95
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Abstract
This paper considers conflicts of interest and their impact on organizational discourse. Specifically, this research examines the way conflicts of interest impact business decision making and how these issues can be reconciled to create improved outcomes for the organization. Through a careful review of what has been noted about managing conflicts of interest, it will be possible not only to garner a better understanding of the challenges created in this situation, but also to evaluate the potential improvements that can be achieved through this process.
Outline:
Introduction
Literature Review
Conflicts of Interest: Definition and Scope
Managing Conflicts of Interest
Policies and Practices
Mathematical/Contingency Modeling
Benefits of Managing Conflicts of Interest
Summary/Recommendations/Conclusions
From the Paper
"The final issue addressed in the context of this investigation was the benefits of conflict in the organization. Even though conflicts of interest clearly create notable challenges for decision making and action, the reality is that these conflicts also bring to light deficiencies in the organization that can improve outcomes for operations. By being aware of the issues and further using the issue to help the organization grow and develop, managers can set a positive example for addressing ethical issues and further provide employees with vital information which could facilitate their decision making in the future."
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Practiced Based Learning Innovation, 2008.
A research proposal for a qualitative case study on practiced-based learning.
1,300 words (approx. 5.2 pages), 6 sources, APA, $ 43.95
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Abstract
This paper is a research proposal for a qualitative case study on practice-based learning and innovation within the scope of lifelong learning. The paper explains that the focus of the study is on the workplace as a 'learning and innovation system" and then describes the methodology to be used for the study, the data collection method as well as the limitations and implications of the study. The paper also states that the concept of the study suggests that people never stop learning but rather, continue learning in new and expansive ways without limitation.
Outline:
Introduction
Problem/Background
Instrument
Participants
Data Collection
Results
Limitations 9
From the Paper
"The researcher also plans to explore how these factors create conditions that may or may not foster innovation processes that encourage greater learning or understanding. This will require observation and analysis through qualitative research. To achieve this goal, the researcher proposes the following primary research questions: (1) what social and cultural factors influence the environment of the workplace? (2) How do these factors create conditions that foster or do not foster innovation processes? (3) How do these factors encourage greater learning and/or understanding? (4) What types of lifelong learning offered produce the greatest effect or result in more positive outcomes among "students" and the work facility?"
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Marketing Light Beer in Germany, 2008.
An overview of the factors and issues involved in marketing light beer in Germany.
1,356 words (approx. 5.4 pages), 6 sources, MLA, $ 45.95
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Abstract
This paper examines the factors involved in marketing American light beer in Germany. In particular, the paper discusses demographics, sociocultural acceptance of the product, the legal environment, and the market competition and looks at how all these aspects factor into the marketing of American light beer.
Outline:
Size of Market (Demographics, Socioeconomic Status, Urban/Rural Breakdown)
Sociocultural Acceptance of Product--Is Adaptation Necessary?
Legal/Bureaucratic Environment (Imports, Local Manufacture, Taxation)
Competition in Market
Economic and Political Climate for Foreign Business
Methods for Marketing and Distribution (4 P's)
From the Paper
"Germany, it should be noted, has a drinking age of sixteen, and people are almost never asked for identification. Drinking in public is legal as well, thus the opportunities for marketing to a wider age group are broader than in the United States, given that people began drinking earlier, and drink more frequently in social settings--often consuming less highly alcoholic brews, but more regularly through the day ("Travel guide: Eating and drinking," 2007, Deutsche Welle). But because certain beers in rural areas are closely tied to regional pride, and shopping for local foods and drinking at pubs and beer halls is such an ingrained part of German culture, it might be difficult to alter the buying and consumption habits of all Germans, particularly those living in Germany's still fairly substantial rural population. Urban dwellers thus might be the more likely target of a new light beer marketing campaign."
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Business Process Reengineering, 2008.
A complete research project to study business process reengineering (BPR) and the role of information technology.
33,490 words (approx. 134.0 pages), 81 sources, APA, $ 249.95
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Abstract
This paper examines business process reengineering (BPR) and redesign techniques, which help companies to re-align resources and re-evaluate how they can organize their business processes to improve customer services and cut down on operational costs enabling them to emerge as one of the dominant competitors in the region. The author emphasizes how companies need to organize their business processes and procedures to match defined and emerging best practices in sell-side e-commerce, to reduce costs through more effective use of business process management and to develop processes and applications to better attract, sell and serve customers on a global scale. The paper describes completely the methodology and results of the research. Includes illustrations.
Table of Contents:
Executive Summary
Introduction
Overview of the Company (Profile)
How this Guide was Developed
Reengineering and Information Technology
Managerial Issues and Comments
Knowledge Management and Aging ABC Products Workforce
Advantages and Disadvantages of Decentralized IT Systems
Globalization
Change Management
Objectives of this Research
Current Issues and their Impact on the Company.
Important of Issues
Objective
Benefits Derived from New System
Literature Review
Definitions
Consumer Value
Buyers Decision Process
Value Chain Analysis
Supply Chain Management
Service Oriented Architectures
Customer Satisfaction
Marketing Mix Factors Affecting Consumer Satisfaction
The Role of Products in the Marketing Mix
Approaches to New Product Development
New Products: Blue Ocean or Red Ocean Strategy?
The Power of Pricing
Promotional Strategies as part of the Marketing Mix
Distribution (Place) as part of the Marketing Mix
Methodology
Method-1: Literature Search in Library and Internet
Method-2: Expert Panel Discussion
Method-3: Find Literature Support for New Variables
Method-4: Generate Sample Questionnaire for Expert Panel
Method-5: Modify the Sample Questionnaire.
Method-6: Distribute Questionnaire To Respondents.
Method-7: Analysis of the Responses to the Questionnaires.
Results
Result of Method-1: Literature Search in Library and Internet
Result of Method-2: Expert Panel Discussion.
Result of Method-3: Find Literature Support for New Variables
Result of Method-4: Generate Sample Questionnaire
Result of Method-5: Test Sample with an Expert Panel
Result of Method-6: Modify the Sample Questionnaire
Result of Method-7: Distribute Questionnaire to Respondents
Result of Method-8: Analysis of the Return of Questionnaires
Recommendations
Use Smaller Teams to Encourage Higher Levels of Process Ownership
Create Multiple Perspectives of the Complex Process
Maintain a Centralized Unit for Communication
Reduce the Number of Inputs into a Process
Maintain Ethical Culture in the Company
Pursue The Development of an SOA Platform
Use Distributed Order Management Systems to Synchronize Demand for ABC Products
Use Analytics to Measure Progress towards BPM and BPR Objectives
Conclusions
Reflections
Appendix Abbreviations
Appendix-Customer satisfaction
Appendix-Questionnaire Result
Appendix-Questionnaire Result
From the Paper
"In accessing the adoption of SOA platforms into manufacturing companies, using SAP's NetWeaver as the barometer of early adopter success, the emerging role of SOAs as a point of key differentiation over and above just being a strategy for ERP consolidation begins to emerge. SOAs form the foundation of Web Services and Event Driven Architectures (EDAs) throughout the manufacturing companies who have already passed through the experimentation with Web Services as part of their SOA architectural plans and moved directly to piloting Web Services for such mission critical tasks."
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